Privacy Policy


This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from (the “Site”).


When we talk about “Personal Information” in this Privacy Policy, we are talking collectively about Device Information, Order Information, Comment Information, Contact Us Information, and Newsletter Subscription Information as described below.

Device Information

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information.”

We collect Device Information using the following technologies:

“Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit

“Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.

 “Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Site.

Order Information

Additionally when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number.  As part of the order information, we also use a geolocation service to automatically identify your location (country). We refer to this information as “Order Information.”

Comment Information

When visitors leave comments on the site we collect the data shown in the comments form (name, email address, website), and also the visitor’s IP address and browser user agent string.

Contact Us Information

Our contact us form collects minimal personal data (name and email address).

Newsletter Subscription Information

Our newsletter subscription forms collect personal data including email address at a minimum. Depending on which form is used to subscribe (including offline subscription forms provided at events), additional information may be collected which could include first name, last name, mailing address, phone number, and birthday.


Device Information

We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).

We use cookies to improve your experience when interacting with the Site. For example, if you leave a comment on the Site, you may opt-in to saving your name, email address and website in cookies so that you do not have to fill in your details again when you leave another comment.

Through behavioral advertising, we use Device Information from technologies such as web pixels, tags, and beacons to deliver ads we think will interest you.

We also use Device Information to help prevent ‘spam’, which is often posted by automated ‘spam bot’ systems (e.g., for posting comments).

Order Information

We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations).  Additionally, we use this Order Information to:

Communicate with you;

Screen our orders for potential risk or fraud; and

When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

Comment Information

We post certain Comment Information directly on the Site, including the your name and a link to your website. The visitor’s IP address and browser user agent string are used to help spam detection.

An anonymized string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: After approval of your comment, your profile picture is visible to the public in the context of your comment.

Your email address may be used to send notifications of comments on the same content (e.g., a blog post).

Contact Us Information

We use a form to allow users to contact us if necessary. The information provided via the contact us form is used only to provide users with the requested services or information. Your email address is used when a reply is requested or necessary to complete your request. Additionally, if you elect to subscribe to our newsletter via the Contact Us form, your email address and name (if provided in the Contact Us) will be used to sign you up for the service.

Newsletter Subscription Information

If you have subscribed to our newsletter, we use your email address to send you the newsletter via email. If your name was provided when subscribing to the newsletter, your name can be used to personalize the email newsletters sent to you.


We share your Personal Information with third parties to help us use your Personal Information, as described above. 

Site Usage Analysis

We use Google Analytics to help us understand how our customers use the Site–you can read more about how Google uses your Personal Information here:  You can also opt-out of Google Analytics here:

Spam Prevention

For each of the third party spam prevention services used by this site, refer to the respective privacy policies and terms of use.

Google reCAPTCHA

Google reCAPTCHA is provided by Google LLC and is subject to Google’s Privacy Policy and Terms of Use.


Akismet is a SPAM protection service provided by Automattic Inc and is subject to Automattic’s privacy policy. The Aksimet privacy policy can be read here:


We use Mailchimp to collect and store Newsletter Subscription Information as well as to generate and send email newsletters. Mailchimp’s privacy policy, and more can be found here:

Order Fulfillment and Shipping

We use a number of different third party organizations for order fulfillment and shipping. We provide your Order Information to these organizations so they can ship products that you have ordered from our Site directly to you.

We use Printful and Printify print on demand services.

The Printful privacy policy is available here:

The Printify privacy policy is available here:

Payment Processing

We use Paypal for processing payments (including credit card payments) when you make a purchase from our Site. Paypal’s privacy policy is available here:

Affiliate Sales

Content on the Site can include affiliate sales links to products sold through third party websites. If you click on an affiliate link to a product or service that you purchase within a certain period of time, we will receive a commission. Affiliate links typically use Device Information (e.g., cookies) to track referring links.

Legal Compliance

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.


Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.


As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you.  For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at

You can opt out of targeted advertising by:

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at:


This website’s Privacy Policy does not apply to other websites. We have no control over and assume no responsibility for the content, practices, or policies of any third parties. Thus, we are advising you to consult the respective Privacy Policies of these third-party sites for more detailed information. It may include their practices and instructions about how to opt-out of certain options.

You can choose to disable cookies through your individual browser options. More detailed information about cookie management with specific web browsers, can be found at the browsers’ respective websites.


Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.


If you have an account on this site, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.

If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.

Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above.  Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.


When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.

When you post a comment to the Site, your comment, if approved, will remain publicly available on the Site and we will maintain your Comment Information for our records unless and until you ask us to delete this information.

For users that register on our website (if any), we also store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.


The Site is not intended for individuals under the age of 16.

We encourage parents and guardians to observe, participate in, and/or monitor and guide their children’s online activity.

Our website does not knowingly collect any Personal Identifiable Information from children under the age of 16. If you think that your child provided this kind of information on our website, we strongly encourage you to contact us immediately and we will do our best efforts to promptly remove such information from our records.


We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.


For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us using our Contact Us form or by mail using the details provided below:

Purple Street Gallery, PO Box 759, Moodus, CT, 06469, United States